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Job Description:
SUMMARY Build a communication strategy organization to support multi-level communications for large Business Insurance (BI) projects. Communication strategy involves developing/managing the communication track of a project in addition to developing actual communications for all levels of project audience. Coach/mentor communication strategy team members on best practices. Develop and implement consistent communication strategy processes that are efficient, re-usable and targeted to meet customer needs. COMMUNICATION STRATEGY VALUE-ADD Project communication strategy is a niche service that differs from what Corporate Communications provides; it is a combination of project and communication strategic management specific to large project initiatives. Removes the burden from Training and Testing to have to communicate development/delivery activities Ensures consistency in messaging; messages are targeted to specific audiences; executive summaries are provided; packaging Not bogged down in project details so can take a more holistic and objective view of what’s to be communicated Multiple communications in various stages of the formulaic process; different stages of the writing/review/approval happening on multiple documents in multiple tracks simultaneously Communications can be re-packaged and re-used between releases and projects Targeted communications written at the proper level for each audience ensures quicker customer adjustment and buy-in resulting in increased efficiency in understanding and adopting the change Process ensures that communications are “cascaded” which doesn’t always occur consistently COMPETENCY/SKILL SET FOR COMMUNICATION STRATEGY LEAD Understand project management methodologies Understand communication best practices Structure a communication organization Implement communication processes and measurements; build a Communication Strategy Office to address large BI Projects Able to see big picture Attention to detail Multi-tasker Self starter Not take criticism personally Fast Paced Asks questions Not afraid to speak up Skill with tone and messaging Team player Takes ownership Good written and oral communication skills Able to create audience-appropriate content from high level information Utilize a project management type methodology to manage communications =====> Manages one or more high-level, complex non-technical projects within the constraints of scope, quality, time, and cost, to deliver specified requirements. Projects may be strategic in nature. Responsibilities may include resource allocation and all phases of development life cycle (i.e., feasibility study, requirements, analysis, ROI, business plan, design, testing, and implementation planning). Regularly interacts with management. Coordinates and directs the activities of project team members. May be responsible for cross-functional teams. Ensures all project requirements and/or objectives are documented. May obtain and manage external resources required for project completion. Generally has 7+ years experience.
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